Our collection of videos and articles written by the Founders:
Anthony and Vinnie.
Adding Conversational AI to Your website with Verse Capture
I took a quick tour of a new tool called “Verse Capture” with Verse Sr Director, Daniel Cross. If you…
You can’t edit your own essay.
(yes the featured image quality stinks. It is the best I could find.) When we started our past mortgage company…
NAR Trends Cheat Sheet for 2022: The Data Doesn’t Lie
Here is a short video highlighting some of the 2022 NAR homebuying Trends report. Let’s look at some data to…
QUICK TIP: How to use a video background on your homepage
Want a video background on your homepage? This can be a great way to #differentiate you or your mortgage company.…
PROTIP: Use Google Tag Manager to control your mortgage website pixels.
PROTIP: Use Google Tag Manager to control your mortgage website pixels. Tag Manager gives you the ability to add and…
Quick Tip: How do you book your calls?
Have you ever had a potential meeting opportunity die due to the email back and forth trying to schedule it?…
Client Interview Series (ep. 3): Rudy Zarate
Meet Rudy Zarate @mortgage_rudyzarate We discuss the unique way that Rudy is able build relationships by really being himself and…
Using Google Trends for Your Mortgage Business
Do you know that harnessing the power of Google trends can help your mortgage business thrive? According to Google, they…
Vimeo vs YouTube: Which Platform is Better for your Mortgage businesses?
It’s no secret that video marketing is one of the most powerful marketing tools today. In fact, 69% of people say they…
Client Interview Series (ep. 2): Jim Black
Meet Jim Black @meetjimblack We discuss Jim’s mindset of not being transactional, he focuses on building relationships and creating value…
Mortgage CRM: What Is It And Why Is It Important?
Leads are crucial in the mortgage industry. When nurtured well, leads turn to prospects and eventually become closed deals. Unfortunately,…
Client Interview Series (ep. 1): Aimee Dixon Minnis
Meet Aimee Dixon Minnis @the-mortgagegirlboss We discuss market positioning as an originator and what the future looks like for mortgage…